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FOR IMMEDIATE RELEASE - Optegra Partners Global Soft
28 June 2002 - Optegra Sdn Bhd, a leading provider of sales-centric CRM solution, and Global Soft (MSC) Bhd, one of the industry's leading ERP software companies, today announced a partnership to provide Global Soft customers and prospects with a plug-in CRM Suite. Optegra e-Sales CRM Suite will benefit both existing Global Soft customers looking to increase sales, as well as prospects interested in an integrated ERP and CRM solution.
"Together, Optegra and Global Soft enable a seamless flow of information from the customer to the manufacturing systems and back again over the Internet in real time. Using only a browser, customers are led through a personalized buying experience create a customized order that meets their exact needs. Next, the demand order is seamlessly integrated with manufacturing data to give the customer an instance Capable-to-Promise (CTP) date" said Luke Long, CEO of Optegra Sdn Bhd.
By creating a single, comprehensive view of customer information across multiple channels and integrating with the company's ERP, Global Soft customers are able to increase sales efficiency, improving productivity and enhance customer satisfaction and loyalty. "We are both forward looking and this is the future landscape of ERP and CRM solution" added Luke Long. |
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