Paper tickets will soon be a thing of the past. Like steam trains, vinyl records, or VCR's - new technology and innovation will consign them to history. The next evolution of ticketing will be to replace preprinted paper tickets with electronic tickets that can be sent to the mobile phones or wireless PDAs.

The MobiTicket Soluton is a first-of-its-kind mobile ticketing service that works as a Java application which can be downloaded OTA by an SMS or WAP. The ticket can come in the form of a two dimensional barcode or a standard, linear one dimensional barcode.  The type of barcode used is dependant upon the individual customer and the scanning requirements but however, a 2D barcode is recommended.

The MobiTicket, a barcode mobile ticket delivers:

	greater encryption and more data capacity than traditional linear barcodes
	space for further content to be displayed within the message
	in-built error correction which allows tickets to be read from scratched screens

The application engages the user in a simple, interactive matter. It prompts the customers to indicate the ticket they want to purchase with the choice of seat from the mobile screen, enter the credit card details for payment. The ticket is delivered in the form of a mobile phone barcode which is read at the venue by a barcode terminal or the ticket can be printed with relevant information such as seat number, name, show details, etc at the kiosks.

MobiTicket is suitable for a wide range of customers from cinema chains, theme parks, entertainment venues, airlines, trains, buses, and even mobile network operators to provide innovative mobile ticketing solutions to customers who wish to avoid the queues.

Key Benefits:

	Promote ticket sales to the target audience right until the last minute before the show begins
	Deliver tickets instantaneously onto customers mobile phones’ at a fraction of a cost
	Redeem tickets securely at the event without manual intervention
	Conduct CRM campaign activity with the data collected on purchase and redemption behavior to
	drive future sales
	Ease of access to tickets for customers – no need to queue up to collect tickets or remember to
	bring them (or to worry about losing them) or purchase them several hours before the event
	Set up an event without the need to integrate with POS systems