Offers a powerful suite of mobile applications that allow sales representatives to stay productive at all times. In or out of wireless coverage and with any device-Palm OS or Pocket PC Handhelds or even modems-field personnel can access and record vital information instantaneously, while in the field or at the point of customer contact. In addition, Optegra SMART.FMCG delivers beyond traditional SFA, by integrating with a wide range of critical applications-including email, intranet resources, Microsoft Exchanges and ERP packages.

Key Features

Vital information from front-end and back-office systems can be synchronized into one unified view. Easy-to-use icon-driven interface provides structured sales process.

	Order Entry
	Allow sales reps to perform order entry from the Handhelds and transmit the order to the office in real-time mode for processing.
	Order Status
	The customers will be notified with the latest order and delivery status, hence allow proactive responses can be taken.
	Customer Information
	Enable sales reps to access the up-to-date customer details such as contacts, credit limit, account receivable, SKU history, sales turnover, delivery location and a lot more while at customer locations.
	Product Info
	Equip sales reps with product knowledge, selling price, promotional items and inventory up to the minute basis.
	Sales Target
	Allow sales reps to view target achieved, assigned target, commission in dollar value to-date which to create awareness and motivation to sales reps.
	Schedule
	Eliminate bulky route books with schedules downloadable on daily basis.

	Increase quality of customer interaction
	Sales reps able to access key contact, buying history and product information at the point of sale. With the latest information at their fingertips, sales reps will be able to provide immediate response to customers and capture more market opportunities while shorten the sales cycle.
	Improve productivity and efficiency of the sales reps
	Sales reps now have more time to service their accounts, as well as cover more accounts each day as the manual data entry is being eliminated. Thus, leads to higher revenue.
	Improve operation efficiency
	Elimination of bulky route books, files records, reports and document. From paper-based to digital-based operation improve the speed and accuracy of accessing sales data.
	Real-time information access
	Sales reps able to access and send crucial or on-the-spot information via any phone or handheld devide, your sales team can update their revenue forecasts from the field-in real time-delivering the crucial information needed to improve supply-chain management and overall transparency.