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Optegra SMART.Pharma offers a powerful suite of mobile applications that allows sales representatives to stay productive at all times. In or out of wireless coverage and with any device-Palm OS or Pocket PC PDAs or even modems-field personnel can access and record vital information instantaneously, while in the field or at the point of customer contact. In addition, Optegra SMART.Pharma delivers beyond traditional SFA, by integrating with a wide range of critical applications including email, intranet resources, Microsoft Exchanges and ERP packages.
Key Features
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Order Entry |
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Allow sales reps to perform order entry from the PDAs and trasmit the order to the office in real-time mode for processing. |
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Sample Tracking |
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To record practitioner's name and sample amounts distributed, and scan bar codes on sample packages to instantly capture name, lot and expiration date. |
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Practitioner Information |
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Enable sales reps to access the up-to-date practitioner details such as contacts, prescibing habits, specialities, best time to meet, account receivable, sales history, delivery location and a lot more while at customer locations. |
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Product Info |
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Equip sales reps with product knowledge, selling price, promotional items and inventory up to the minute basis. |
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Library |
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View the latest clinical findings, access documents organized by treatment or medical specialty, and order and print sales collateral. |
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Schedule |
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Eliminate bulky route books with schedules downloadable on daily basis. |
SMART.Pharma Benefits
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Increase quality of customer interaction |
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Sales reps able to access key contact, buying history and product information at the point of sale. With the latest information at their fingertips, sales reps meet the needs of practitioners faster and with greater accuracy-making the most out of face-to-face visits. |
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Improve productivity and efficiency of the sales reps |
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Anytime, anywhere access to prescription data, practitioner profiles, past call reports, and the latest drug information gives sales reps in the field a competitive advantage while optimiaing down-time between appointments with PDA access to administrative tasks and real-time enterprise data, including email. |
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Improve operation efficiency |
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Elimination of bulky route books, files records, reports and documents. From paper-based to digital-based operation improve the speed and accuracy of accessing sales data. |
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Real-time information access |
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Sales reps able to access and send crucial or on-the-spot information via any phone or handheld device, your sales team can update their revenue forecasts from the field-in real time-delivering the crucial information needed to improve supply-chain management and overall transparency. |
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Expand your mobile application easily and cost-effectively |
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Optegra SMART.Sales is powered by the state-of-the-art Mobility Platform for the enterprise. This secure, open and scalable software provides a single platform for the full range of mobile data devices including Palm and Pocket PC handheld. With its complete set of customization tools, Optegra Mobile solutions expand easily and at minimal cost to meet the changing needs of your enterprise. |
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